Posts Tagged ‘huy fong foods’

Dec 12, 2013

The Truth About Sriracha

The Truth About Sriracha
By Chongchen Saelee

If you’ve grown up in America in even the most semi of Asian culture, you might be familiar with Huy Fong Foods brand of sriracha, otherwise now synonymously known as “Sriracha” with a capital S in ‘murica. Much like how Americans only fell in love with Chinese wire-fu with Ang Lee’s “Crouching Tiger, Hidden Dragon”, there seems to be a late to the train game going on. But mostly, this chili sauce is catching on because it has become known as the hipster ketchup. And ketchup has a stigma for being cheap and junk food (sugar, vinegar, and red dye, no tomatoes whatsoever). These modern hipsters are putting it on EVERYTHING. But real Asians were just using it in pho. (more…)